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Building, Leading, and Managing Strategic Alliances: How to Work Effectively and Profitably with Partner Companies


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#2516694 in eBooks 2002-04-10 2002-04-10File Name: B000SBAKDI6 of 7 people found the following review helpful. The Art of Partnering Effectively and ProfitablyBy Serge J. Van SteenkisteWith Jeff Hook, Fred A. Kuglin makes a practical analysis about the conclusion and management of alliances during their lifecycle. Kuglin provides a framework to determine the need for an alliance that on its turn provides a roadmap to determine what type of alliances makes sense. Kuglin gives his readers a useful outline to draft the letter of intent, definitive alliance a"..readers will find a wealth of good advice and informative experience to learn from." -- Financial Executive"Readers will find a wealth of good advice and informative experience to learn from". -- Financial Executive August 2002 Financial Executive: "...readers will find a wealth of good a"Changes in the world economic climate have fundamentally altered not only the way products are created, but also the way businesses form and thrive. Large organizations once grew by swallowing whole the smaller companies with which they worked. Now, growth for both large and small companies is fostered and nurtured by strategic alliances.This timely book illustrates five types of strategic alliances and how to structure them to achieve the goals of the component companies. Drawing from industri...

You can specify the type of files you want, for your device.Building, Leading, and Managing Strategic Alliances: How to Work Effectively and Profitably with Partner Companies   |  . I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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