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Customers Are People ... The Human Touch


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#4251306 in eBooks 2010-01-15 2010-01-15File Name: B000PY449O1 of 1 people found the following review helpful. Ignore this at your peril!By PunchThe thing I carried away from this is a visceral understanding of what turns your customer on of off, instantly. They need to be heard and understood, and they need your RESPECT. Without giving them that, you're provoking a fight. Your customer may be the child at your dinner table or that $10 billion account. Not sure any of us can afford to ignore this. Why not share in the thoughts of this candid author who ma"hellip;very useful for those who have anything to do with customers and clientshellip;" (Business Plus, February 2003) "hellip;this book makes important points wellhellip;in my view this book does provide food for thoughthellip;" (Managing Information, June 2003) "hellip;This book has simple ideaAlthough 70% of the customer's decision to buy is based on how they are treated as people, few ornganizations have recognized its importance as well as understanding how to implement the "human touch" art as a science. John McKean provides a practical guide to implementing this art as consistent, business-wide, technology-enabled science drawn form proven approaches from world-class human touch practitioners.

You easily download any file type for your gadget.Customers Are People ... The Human Touch   |  .Not only was the story interesting, engaging and relatable, it also teaches lessons.

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