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Global e-commerce: Impacts of National Environment and Policy


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#4301341 in eBooks 2006-08-17 2006-08-17File Name: B000TU97AU0 of 0 people found the following review helpful. Research oriented bookBy Donald HsuE-Commerce is American phenomena, Ebay, , Priceline, Expedia, etc.But this is a useful book that takes it to the next level. It covers sevencountries, Japan, China, Taiwan, Germany, France, Brazil and Mexicooutside of USA. The book is a summary of the research at author's university.I used this book to teach a course, "Managing Global E-Commerce" for thepast four years. I added the European discount airlines a'A model for the potential of international collaboration, Global e-Commerce represents an empirical landmark for the cross-national comparative study of electronic commerce. It will be a centrepiece for courses, and inform debate over the role of the Internet in social and economic development.' PAre the Internet and e-commerce truly revolutionizing business practice? This book, first published in 2006, explodes the transformation myth by demonstrating that the Internet and e-commerce are in fact being adapted by firms to reinforce their existing relationships with customers, suppliers, and business partners. Detailed case studies of eight countries show that, rather than creating a borderless global economy, e-commerce strongly reflects existing local patterns of commerce, business, and...

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