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The Design of Everyday Things: Revised and Expanded Edition


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#13478 in eBooks 2013-11-05 2013-11-05File Name: B00E257T6C0 of 0 people found the following review helpful. The Design of Everyday Things shows up in every recommended reading list for product managers.By H.C[[VIDEOID:160386d40ffeaa8cdf18cda2eb658420]] The Design of Everyday Things, by Donald A. Norman, was first published in 1988 under the title The Psychology of Everyday Things, and it shows up in every recommended reading list for product managers. I became a product manager in July 2016, and it is now my turn to read this book.This book lays out m"Even classics can be updated and improved ... Highly recommended."In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior.

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