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The Great Beanie Baby Bubble: Mass Delusion and the Dark Side of Cute


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#359667 in eBooks 2015-03-03 2015-03-03File Name: B00INIXVPW4 of 4 people found the following review helpful. If You Ever Wondered About the Beanie Craze...By DanI thoroughly enjoyed this book. Zac Bissonette put in the time and research to make this a engaging and thoroughly engrossing book on the rise and fall of Ty Warner's widely successful line of "Beanie Products." Complete with many personal interviews of those close to Ty and those greatly affected by it (Collector's, Small Specialty Owners, and more), it makes very interesting and worthwhile loo"A fresh and darkly comic look at how the rise of internet commerce went hand-in-hand with soccer moms and "irrational exuberance" to transform a cheap children's toy into a national mania and one of the greatest speculative bubbles in American history. nbsp;The Great Beanie Baby Bubble will leavIn the annals of consumer crazes, nothing compares to Beanie Babies. With no advertising or big-box distribution, creator Ty Warner - an eccentric college dropout - become a billionaire in just three years. And it was all thanks to collectors. The end of the craze was just as swift and extremely devastating, with "rare" Beanie Babies deemed worthless as quickly as they'd once been deemed priceless. Bissonnette draws on hundreds of interviews (including a visit to a man who lives with his 40,0...

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