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Managing New Ventures: Concepts and Cases on Entrepreneurship


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#4367538 in eBooks 2011-05-01 2011-05-01File Name: B00K7YGKMQThis book not only introduces the fundamental concepts of entrepreneurship but also presents the critical issues that an entrepreneur needs to be familiar with for launching, nurturing, managing and harvesting new ventures. The book explains sequentially the life-cycle of a venture, and discusses topics such as opportunity identification, planning, start-up issues, managing growth and harvesting. Case studies are presented featuring real-life dilemmas faced by Indian entrepreneurs in the manufac...

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